Whole Foods Market can sell a pizza pie for $28, while Dominos, Pizza Hut, and Papa Johns all compete to sell you a pie for less than $15. How does
Learn to acknowledge and respect the distance
Every successful journey begins with a destination and a roadmap. The roadmap shows us the distance it takes to travel from point A, to point B, to
Time to stand out, and time to blend in
Anyone can stand out in the market if they try hard enough. In the age of Facebook, YouTube, Instagram, and SnapChat, you can find ways to attract
Leave Your Mark With Intent
The word "brand" is originated from the practice of burning your mark on a sword. We can understand that visually. What would it mean, in your
Your craft is the path and the emotion is the destination
People buy products that make them feel a certain way. As professionals, we often tend to fall in love with our craft, and we forget that everyone
Why content is and will always be important?
It feels like the word content becomes more and more popular. We hear the word content all around us. What makes content so important, and where
Did you tie your shoes this morning?
For most of us, the answer is probably yes. For some of us, the answer might be: my shoes don't have laces, or I keep the laces in my shoes tied all
Questions Precede Problems: How Disruption Works In The Market
You can only help people who have a problem. A problem can only exist where there is a question. Some of us are in the business of solving a known
Why performing a good job or even an excellent job will not be enough and what you can do about it today
Many of us businesses, entrepreneurs, and employees pride ourselves by using the word quality. We believe that delivering quality work is enough,